Join us as we delve into the intricacies of our work, share best practices, and offer invaluable advice on mastering the world of email marketing. From the red brick streets of Manchester, our insights and expertise are here to elevate your email strategies to new heights.
Creating consistent email layouts across all clients can be challenging, and Outlook is notoriously difficult with its unique rendering quirks. One solution is to use “ghost columns”—invisible elements that help…
Read moreIf you’ve ever crafted a beautifully designed HTML email, you might have noticed that Gmail often adds a download icon over your images. This can disrupt the aesthetics of your…
Read moreThis is a quick post about our build process so you can get an idea of how we work 😊 Once the designs are received and price agreed, we schedule…
Read moreOnce you have your HTML coded, adding it to Mailchimp so its editable is quite straightforward, our HTML email developers usually do it using one of two options Option 1…
Read moreEver tested an email and in Gmail App you have a mix of both desktop and mobile styles…? What’s going on is any full width images are not responding, simply…
Read moreSounds simple enough – but any email developer will tell you nothing is ever that simple in HTML emails. Different email clients interpret elements differently, so a simple display: block…
Read moreIn the ever-evolving landscape of digital communication, email remains a stalwart tool for businesses and individuals alike. However, despite its enduring popularity, email has often been criticized for its static…
Read moreWant a sneak peak at our HTML email template that our developers use as a starting boilerplate – our HTML email boilerplate has been developed over a number of years…
Read moreIn recent years, dark mode has emerged as a popular feature across various digital platforms, from mobile apps to operating systems and websites. Its aesthetic appeal and potential benefits for…
Read moreTo enhance the visual appeal of HTML emails, custom fonts can be incorporated. This can be achieved by either hosting the font directly on your server, ensuring compatibility and correct…
Read moreIn today’s digital age, email marketing remains a powerful tool for businesses to connect with their audience. However, with the myriad of email clients and devices available, ensuring that your…
Read moreEver received an email where the subject line looks intriguing, but when you open it, you’re left scratching your head, wondering what it’s all about? We’ve all been there. That’s…
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